Adobe: During the Adobe Max 2021, the productivity software company unveiled a demonstration of the experimental Project Morpheus tool, which is capable of changing the appearance and expression of people in videos through Adobe Sensei’s artificial intelligence and machine learning.
The novelty is a way to apply Neural Filters, an initiative with the same goal launched in Photoshop in 2020, in a sequence of frames. However, the novelty brings more options, such as adding a beard or glasses to the individual, for example.
Are there ethical issues?
The project was defined by The Verge as a deepfake method; although it is not possible to change faces, changing feelings in the image can change the context, preserving the ‘realism’ of the situation.
The word deepfake is not only used to define aspects of film editing, aesthetic adaptations, parodies and even urban planning, but it is also associated with slander, misinformation, sexual harassment and political propaganda.
That being said, Adobe did not say whether Morpheus will be available in Premiere or After Effects. In fact, there are already several other specialized deepfake software like DeepFaceLab and FakeApp, and the settings shown in the demo are limited.
“We recognize that we must balance innovation with the responsibility of ensuring that our technology is used for the good of our consumers and society (…),” the institution said in a statement to Engadget.
It is worth noting that Adobe’s conference this week also unveiled browser versions of Photoshop and Illustrator, as well as new collaboration tools.