Facebook: Documents Point 6-Year-Old Children As A Target Audience

facebook: This Friday (29) NBC News internally presented facebook documents showing that the company was hiring employees to develop products aimed at children as young as six years old, with a view to expanding its user base. The documents were handed over to Congress by former associate Frances Haugen.

In a post on the company’s internal blog, published on April 9 this year, the author (yet unknown) said that most Internet products are not designed for children under the age of 13. Therefore, facebook would make a major investment in young people and has formed a virtual corporate team to make the experience safer and more private, for the well-being of the children and their families.

The publication also includes diagrams illustrating the proposed new target groups for the target audience, with a group of children aged 6 to 9, adolescents aged 10 to 12, another group aged 13 to 15 and finally a group for young people aged 16 to 17. — in addition to the adult audience already using content on the conglomerate’s social networks.

“These five age groups can be used to define education, transparency, controls and standards that meet the needs of young users,” the official wrote in the post.

Facebook and Mental Health

After research shows Instagram is harmful to teenage girls’ mental health, critics of facebook point out that the documents only show a standard of the company, which is trying to attract young users as quickly as possible.

James Steyer, founder and CEO of Common Sense Media – a nonprofit researching children’s relationship with the digital world – said facebook needs to focus on cleaning up his existing platforms before trying to trap more kids in his addictive networks.

In response to The Wall Street Journal’s coverage of: facebook As the company aims to attract younger generations, it replied that this is due to the strong competition in the market. It also criticized the paper, saying that since its competitors are doing the same, it would be interesting for them if facebook did not do this job.

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