Price comparison site Uswitch takes adverts telling people not to switch

The energy price comparison service and website Uswitch have run national advertisements urging people not to switch.

The service usually tells people to keep checking their energy bills and see if they can find a cheaper provider.

Usually people can save themselves hundreds of pounds by giving up their gas and electricity company and switching to someone else – with a service like Uswitch.

But the energy crisis this week caused bills to skyrocket and smaller businesses to collapse – forcing millions of customers to switch to another provider.

Electricity bills for 15 million households soared at least £ 139 to a record high below Ofgem’s latest price cap as suppliers grapple with soaring wholesale prices.

The regulator ruled in August that standard-rate energy customers paying by direct debit would see the sharpest price increase since the cap was introduced in January 2019, with average bills rising to £ 1,277.

For prepaid customers, the cost will increase by £ 153 from £ 1,156 to £ 1,309.

The surge was driven by an increase in energy costs of more than 50% in the past six months, with gas prices hitting record highs as inflation skyrocketed amid the easing of pandemic restrictions, Ofgem said.

However, the latest cap was set before further unprecedented spikes in world prices, with nine small UK suppliers collapsing since early September.

The UK energy regulator has announced that it will start the process of revoking the licenses of five other small UK energy companies if they do not pay £ 7 million for their renewable system.

Ofgem announced on Friday that it is consulting on final orders for Ampoweruk, Whoop Energy, Goto Energy, Home Energy Trading and Colorado Energy.

The five suppliers were said to have all missed an initial August 31 or September 1 deadline.

A final request for payment could be sent out by the end of the month, Ofgem said.

(PA graphic)

“In all cases Ofgem will try to achieve the best results for consumers and the energy market as a whole.”

Failure to pay renewable obligations is often seen as a sign that suppliers are in financial distress and comes amid a spate of recent industry breakdowns as companies grapple with soaring gas prices.

Igloo, Symbio and Enstroga are the last suppliers to cease trading and rose to nine total failures in September.

In her ad, Uswitch says, “For over 20 years we’ve been telling anyone who listens to change their energies. We even called ourselves Uswitch.

“But as I’m sure you have heard, there is an energy crisis. Nobody needs them right now, especially when winter is on the way.

“Starting today, energy bills are increasing for many households across the UK.

“So you’re probably wondering what to do.

“For most people, the utility companies can’t offer much cheaper deals right now.

“So today we advise you to do something we have never said before …

The advice reflects information from other experts, including Martin Lewis.

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